A few weeks ago I received a briefing for an intriguing logo project. My friend, CELTA-certified English-teacher Michela Lazzè, has created an intensive English course that guarantees results through fun and independent learning with flexible schedules and lower costs. The name of the course, Selfienglish, refers to self-learning and the fact that the teacher is available for support when needed, but not constantly present.
I proposed to use the colors of the English flag, red and blue, and to use clean, modern, but friendly fonts for the writing. As for the visual, the proposal that Michela liked the best was the graduation cap that indicates success and the reaching of an objective. I also suggested to add the tagline "learn English your way" to make the concept clearer.
It would be awesome to receive your comments and thoughts!