Last May I was asked to create a brand for a consulting service in the field of Cultural Intelligence. In the briefing session I did not receive any indication or preference for the name, but was asked to invent everything from scratch. I went online to study some background information and found an article on the Harvard Business Review that presented a classification of people with different cultural intelligence abilities. The highest level was named chameleon for chameleo

Whenever I get a briefing for a new logo project I get super-excited. As soon as the client responds to my questionaire and gives me enough back-ground information to work on, I immediately start drafting and sketching. I created the logo you see above for a Finnish travel blogger and my former colleague at the Finnish school of Rome (Rooman Suomi-koulu). Heli still teaches at the Finnish school, is a PhD and a linguistic researcher and writes a fun and informational travel b